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Research papers

Maximizing respondent engagement

This presentation outlines the results of a quantitative study using a split sample design to demonstrate increased respondent engagement and better data quality from Fusion surveys (online surveys incorporating rich media techniques) versus Flat...

Catalogue: Congress 2007: Excellence
Authors: Monique Morden, Jennifer Reid, Angus Reid
Company: Vision Critical
September 19, 2007
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Citation

Morden, Reid and Reid (2007a, September 19). Maximizing respondent engagement. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/maximizing-respondent-engagement